As part of the mcgarrybowen design team, I contributed to the USTA account, assisting in the design of yearly campaigns for the US Open Grand Slam in New York. This work spanned print, OOH, TV, social, digital, and experiential executions.

ROLE
Visual Design
Art Direction

PENN STATION DOMINATION

In a takeover of 22 digital screens in Penn Station in August 2014 we created GIFs featuring the excitement of the US Open in efforts to spur an impulse buy to the US Open while cummuting. (Arthur Ashe > Your Office)

US OPEN CAMPAIGN 2015

Art Direction of 2015 US Open Campaign showcasing the entire experience of the US Open in each piece of communication.